Oliver Parpart’s journey to leading two strategic growth initiatives at CANCOM GmbH is anything but conventional. With a rich background in project delivery, Oliver brings a deeply consultative and empathetic approach to client engagement — an approach shaped by years of hands-on experience ensuring IT service delivery success.
Unlike many leaders from a sales background, his method is not about pushing products but about deeply understanding a client’s environment and project delivery challenges. This ability to listen and ask good questions before prescribing solutions sets his team apart in a market dominated by large and competitive System Houses.
This client-first mentality has also influenced the strategic direction of his business unit, which focuses on two major growth initiatives: CANCOM’s DevOps practice and its Cyber Resilience practice.
As cybersecurity threats evolve rapidly, CANCOM is positioning itself as a trusted partner that can not only sell and integrate good technology but also deliver real business outcomes in a scalable, cost-effective way. At the heart of this approach is CANCOM’s Backup Assurance as a Service (BAaaS), a comprehensive, vendor-agnostic cyber resilience platform powered by Predatar.
Why Predatar?
CANCOM has a broad portfolio of backup and storage solutions. However, the complexity of modern enterprise IT landscapes demands a more unified approach to cyber resilience. This is where Predatar’s independence becomes a strategic advantage. Unlike vendor-specific solutions that often create silos, Predatar enables CANCOM to deliver a horizontal cyber resilience service that spans multiple technologies. This means customers can optimize costs, reduce complexity, and proactively defend against increasingly sophisticated cyber threats.
With BAaaS, CANCOM can rapidly elevate a client’s cyber resilience capabilities, deploying advanced security measures in a matter of weeks rather than months. This speed and efficiency are critical in the German and Austrian markets, where there is a shortage of highly skilled cybersecurity professionals. By leveraging Predatar’s automation and intelligence-driven platform, CANCOM can fill this gap, ensuring clients remain protected without the burden of hiring scarce in-house expertise.
Overcoming Internal Challenges to Scale the Service
Despite the strong market demand for cyber resilience services, CANCOM faces an internal challenge: ensuring its vast sales force of over 300 professionals across Germany—and 5,600 employees across Europe—are equipped to sell and support this new offering. Historically, CANCOM’s regional offices have had their own vendor preferences, making a unified approach difficult to implement.
To address this, CANCOM has developed strategic competencies that are independent of its vendor resale model. This allows the company to scale its BAaaS offering across its entire enterprise while improving margin performance and revenue predictability. Additionally, the sales enablement strategy includes a structured playbook and digital sales room templates via the Seismic platform, ensuring that all sales professionals can effectively communicate the value of CANCOM’s cyber resilience services.
Incubating BAaaS for Long-Term Success
To ensure the successful rollout of BAaaS, CANCOM made a considered decision to incubate the service within its Professional Services division, rather than placing it under the IBM resale business. This approach allows for tight control over initial deployments, ensuring quality and consistency. Over time, as adoption grows, the service will transition into CANCOM’s managed cyber and security services practice, enabling it to scale across a broader customer base.
The Future of Cyber Resilience at CANCOM
Cyber threats continue to evolve, and businesses need to be just as agile in their defences. With its consultative approach, deep technical expertise, and enhanced use of Predatar, CANCOM is well-positioned to deliver enterprise-grade cyber resilience at scale. The company’s ability to unify multiple backup and security technologies into a single, cohesive service offering is a game-changer for customers looking to simplify and strengthen their defences. By tackling internal and external challenges head-on, Oliver Parpart and his team are not just building another service — they are shaping the future of cyber resilience in Europe. Through strategic partnerships, an innovative delivery model, and a relentless focus on client success, CANCOM is proving that cybersecurity is not just about technology — it’s about trust, expertise, and execution at scale.
Start Your Journey To Resilience with an APEX Partner
CANCOM is a Predatar’s APEX partner, one of an elite group of expert service providers hand-picked for their customer-centricity, and their ability to deliver world-class cyber resiliency services powered by Predatar. To kick start your cyber resiliency project, contact the team at CANCOM or find an APEX Partner near you.